Five Star award winners Shaun Williams CFA, CFP® & Brian Goodstadt CFA

PROFESSIONAL PROFILE

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Shaun Williams CFA, CFP^® & Brian Goodstadt CFA

Comprehensive Financial Planners and Investment Managers

Paragon Capital Management

999 18th St Ste 1401

Denver, CO 80202

Office: 303-293-3680

connect@paragoncapitalco.com
www.paragoncapitalco.com

The Paragon Story

Founded in 1990, we have a long legacy of helping executives and high-net-worth families achieve their financial goals. We were an early adopter of the assets under management (AUM) fee-only fiduciary model when the investing public was still largely using high-priced brokers with commissions driving their choices instead of what is the most beneficial to their client.

Based in downtown Denver, we have always been able to help clients no matter where they live, especially with the use of new technology. We have developed deep relationships with our clients and their families, becoming the CFO of their households as we help them make informed financial decisions. Our clients trust us enough to give us discretion on their portfolios, knowing that we always have their best interests in mind.

As a boutique firm, we are hyper-focused on high client engagement and responsive customer service. We never accept commissions and always want to be seated on the same side of the table with our clients, providing them with the financial guidance and support they need to achieve their goals and live their lives to the fullest. We go above and beyond to understand our clients’ entire financial picture, including their family, goals, legacy, budget, taxes, estate planning, insurance, and investments so they can focus on enjoying their lives while we handle the financial details.

Shaun Williams CFA, CFP®

Partner and Private Wealth Advisor

Phone: 303-293-3680

I have had a passion for investing since I was 15 and always loved the challenge of taking complex ideas and boiling them down to simpler themes. After switching from an astronomy and physics track to finance, I studied at the University of Texas’ top-ranked business school, graduating 1st in my class. Despite graduating during the dot-com bubble burst, I landed a job as an options derivatives trader for Wolverine Trading in Chicago- eventually founding my own specialist firm trading on the Chicago Board Options Exchange. After taking a sabbatical to travel the world (visiting all seven continents, 55 countries, and sailing across two oceans), I moved to Denver.I spent seven years as a Senior Associate Director at Janus Henderson Investors, helping financial advisors design portfolios and strategies to maximize their clients' well-being. I joined Paragon in early 2020 as a portfolio manager and financial planner for our top clients, becoming a partner in 2021.

I find great fulfillment in helping families make informed decisions about their financial future. Every family is unique, with a complex puzzle that comes together to form a picture based on their current situation, future goals, and interests. I aim to provide peace of mind while taking on complex problem-solving for the benefit of my clients.

I'm originally from Austin, TX, but now live in Golden, CO. This great town is perfectly positioned for outdoor activities and close to Denver, where I can enjoy all the culture and music that a big city has to offer. My wife, Sarah, is an educator who focuses on helping new child immigrants to the US integrate and learn English. I have two young sons, Theo and Miles, and two golden retrievers, Finn and Scout, as well as a Bengal cat, Ozzy. We’ve hosted au pairs from South America to allow our kids to participate in cultural exchange and global enrichment. In my free time, I love mountain biking, skiing, soaking in hot tubs, and traveling the world.

Brian Goodstadt CFA

Managing Director and Private Wealth Advisor

Phone: 303-293-3680

With over 30 years of experience in the investment industry and over 15 years of working directly with individual clients, I've learned that building a personal connection is just as important as managing assets. That's why I make sure to always ensure that my advice is honest and objective.

I aim to develop relationships with clients to help optimize their financial future and I am committed to upholding the highest ethical standards, so you can trust that my advice is always in your best interest. I provide investment management, tax planning, retirement planning, and other wealth management services, and I'd be happy to help you make informed decisions about your financial future.

I earned my bachelor’s degree from Boston University and my MBA from Columbia University. I am a past President of the CFA Society of Colorado. I previously served as a volunteer on the CFA Institute's Disciplinary Review Committee and the Executive Advisory Board for the Patrick Surtain II Foundation.

When I'm not in the office, you can usually find me out in nature with my wife Laney, and our dog Sunrise. Hiking, skiing, and being outdoors are my passions, but I also love to sit inside with a good book, whether it's fiction or nonfiction. I grew up in Queens, NY, and lived in Manhattan for a decade, but I have called the beautiful mountain town of Evergreen, Colorado my home since 2002.

Jay Ratterman

Partner and Private Wealth Advisor

Phone: 303-293-3680

I’ve always been fascinated with markets, and the challenge of understanding the broad economic landscape and how to capitalize on those themes through individual investments. The dynamic nature of this business means that every day there is something new to learn and a different challenge to work through.

I had nearly a decade of experience working as a Portfolio Manager before I joined Paragon in June of 2021. My primary responsibilities include managing client portfolios, sourcing new investment ideas, and monitoring portfolio allocations in line with each client’s specific investment policy. I also help with financial planning, providing tax forecasting and analysis, and answering any other financial questions my clients might have.

I received my BS from the University of Oregon and I am a CFA charter holder and a member of the CFA Society of Colorado. I am a Colorado native and currently live in Denver with my wife and two children. I love to spend time outdoors, enjoying the diverse landscape here in Colorado. I am a runner, having recently started to focus on trail running and running longer distances.

See Accomplishments

This award was issued on 10/1/24 by Five Star Professional (FSP) for the time period 12/12/23 through 7/9/24. Fee paid for use of marketing materials. Self-completed questionnaire was used for rating. This rating is not related to the quality of the investment advice and based solely on the disclosed criteria. 2435 Denver-area wealth managers were considered for the award; 224 (9% of candidates) were named 2024 Five Star Wealth Managers. The following prior year statistics use this format: YEAR: # Considered, # Winners, % of candidates, Issued Date, Research Period. 2023: 2,580, 247, 10%, 10/1/23, 12/12/22 - 6/30/23; 2022: 2132, 235, 11%, 10/1/22, 1/17/22 - 7/15/22; 2021: 2158, 206, 10%, 10/1/21, 1/4/21 - 7/30/21; 2020: 2172, 213, 10%, 10/1/20, 1/20/20 - 8/14/20; 2019: 2146, 262, 12%, 10/1/19, 1/21/19 - 8/23/19; 2018: 2255, 267, 12%, 10/1/18, 1/18/18 - 8/21/18; 2017: 1716, 287, 17%, 10/1/17, 1/18/17 - 8/9/17; 2016: 1552, 515, 33%, 9/1/16, 2/23/16 - 8/26/16; 2015: 3008, 517, 17%, 10/1/15, 2/19/15 - 8/17/15; 2014: 4385, 528, 12%, 10/1/14, 2/19/13 - 8/17/13; 2013: 2083, 607, 29%, 10/1/13, 2/19/12 - 8/17/12; 2012: 1965, 611, 31%, 10/1/12, 2/19/11 - 8/17/11.

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Wealth managers do not pay a fee to be considered or placed on the final list of Five Star Wealth Managers. The award is based on 10 objective criteria. Eligibility criteria - required: 1. Credentialed as a registered investment adviser (RIA) or a registered investment adviser representative; 2. Actively licensed as a RIA or as a principal of a registered investment adviser firm for a minimum of 5 years; 3. Favorable regulatory and complaint history review (As defined by FSP, the wealth manager has not; A. Been subject to a regulatory action that resulted in a license being suspended or revoked, or payment of a fine; B. Had more than a total of three settled or pending complaints filed against them and/or a total of five settled, pending, dismissed or denied complaints with any regulatory authority or FSP's consumer complaint process. Unfavorable feedback may have been discovered through a check of complaints registered with a regulatory authority or complaints registered through FSP's consumer complaint process; feedback may not be representative of any one client's experience; C. Individually contributed to a financial settlement of a customer complaint; D. Filed for personal bankruptcy within the past 11 years; E. Been terminated from a financial services firm within the past 11 years; F. Been convicted of a felony); 4. Fulfilled their firm review based on internal standards; 5. Accepting new clients. Evaluation criteria - considered: 6. One-year client retention rate; 7. Five-year client retention rate; 8. Non-institutional discretionary and/or non-discretionary client assets administered; 9. Number of client households served; 10. Education and professional designations. FSP does not evaluate quality of services provided to clients. The award is not indicative of the wealth manager's future performance. Wealth managers may or may not use discretion in their practice and therefore may not manage their clients' assets. The inclusion of a wealth manager on the Five Star Wealth Manager list should not be construed as an endorsement of the wealth manager by FSP or this publication. Working with a Five Star Wealth Manager or any wealth manager is no guarantee as to future investment success, nor is there any guarantee that the selected wealth managers will be awarded this accomplishment by FSP in the future. Visit www.fivestarprofessional.com.