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Find Me a Specialist!

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By Amy J. Wolff

“This is one of the most important areas of my life and I don’t know who to hire. Frankly, I don’t even know what I should be looking for. Can you help me?” lamented Ms. Anderson, a very well known and successful business owner, after one of my recent seminars.

As you might imagine, she is not the first to ask me that question. You may be asking the same question.

Having made thousands of presentations to people over the last decade and instructed thousands of attorneys, accountants and financial advisors on how to work with people of means, here are some of my thoughts. As we stressed, in this complex area, you need to work with a specialist. A specialist focuses on you, works exclusively with people just like you and is an acknowledged allstar.

A Specialist Focuses on You and Your Issues

The best way to determine someone’s focus is to spend some time with them. 

“I barely had time to speak,” complained Jane, a retired woman on her own, who attempted to interview an advisor to determine if they were a specialist. That’s a real tipoff that you’re not with a true specialist: they do more than 90 percent of the talking when you first get together.

And when they talk, are they helping you think about your dreams and concerns… or are they talking about what they do? That’s the second tipoff. The first job of a true specialist is to help you determine what’s most important to you and what’s most urgent.

Lastly, do you understand them—do they speak in plain English or techno-talk?

A Specialist Helps People Just Like You

Once you have accumulated more than $1 Million, you are in the top two percent of wealth holders in the United States. Your issues are unique. You need an advisor that serves others like you. Do they spend 100 percent of their time, effort and education on advanced wealth preservation for people like you?

“I looked on his website and he had seven specialties. How can that be?” Dr. Stewart asked me. “It’s impossible for me to be excellent in multiple specialties.”

You need to ask the advisor a few questions: What is your professional specialty? What percentage of your clients has over $1 Million? Do you have a description of your Ideal Client? Have you saved your clients in taxes through your planning?

A Specialist Is an Acknowledged All-Star

“In my profession, it was clear who the true specialists were. I was a generalist before I retired. That’s back when you could be one. You can’t do that anymore. It’s way too complex.” shared attorney Brown.

Every profession knows its “all stars.” All-star speaks to proven results. There is a big difference between even a major leaguer and an all-star. All-stars can often be identified as those who are published in their field and those who teach their professional peers… you can’t fool your peers.

Here are a few good questions: Where have your articles been published? Any books? Any radio and television appearances? For what professions do you teach for accredited Continuing  Education? 

Warren Buffet said his advisors must be someone he can trust implicitly; someone who is at the top of their game professionally; and someone he enjoys spending time with. To me, that’s another way to say: specialist… an advisor who focuses on you, works exclusively with people just like you and is an all-star.

 

Amy J. Wolff is a financial educator, author, speaker and wealth planner for women. Ms. Wolff can be reached at (952) 405-2000.

This award was issued on 12/1/23 by Five Star Professional (FSP) for the time period 3/13/23 through 9/29/23. Fee paid for use of marketing materials. Self-completed questionnaire was used for rating. This rating is not related to the quality of the investment advice and based solely on the disclosed criteria. 4,280 Twin Cities-area wealth managers were considered for the award; 637 (15% of candidates) were named 2024 Five Star Wealth Managers. The following prior year statistics use this format: YEAR: # Considered, # Winners, % of candidates, Issued Date, Research Period. 2023: 4,080, 633, 16%, 12/1/22, 3/14/22 - 10/18/22; 2022: 4544, 622, 14%, 12/1/21, 3/29/21 - 10/8/21; 2021: 4004, 630, 16%, 12/1/20, 3/30/20 - 10/23/20; 2020: 3606, 589, 16%, 12/1/19, 3/1/19 - 10/25/19; 2019: 3504, 671, 19%, 12/1/18, 3/23/18 - 10/23/18; 2018: 2622, 591, 23%, 12/1/17, 2/23/17 - 10/13/17; 2017: 2304, 836, 36%, 11/1/16, 2/25/16 - 10/14/16; 2016: 2083, 854, 41%, 11/1/15, 4/17/15 - 10/14/15; 2015: 2673, 825, 31%, 12/1/14, 4/17/14 - 10/14/14; 2014: 1931, 844, 44%, 12/1/13, 4/17/13 - 10/14/13; 2013: 2151, 863, 40%, 12/1/12, 4/17/12 - 10/14/12; 2012: 1256, 624, 50%, 11/1/11, 4/17/11 - 10/14/11.
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Registered representative offering securities and advisory services through Cetera Advisor Networks LLC, Member FINRA/SIPC, a Broker-Dealer and a Registered Investment Advisor. Additional advisory services offered through AdvisorNet Wealth Management.  Cetera is under separate ownership from any other named entity.

*Winners appearing on this page do not pay a fee to be considered or to win the Five Star Award. Professionals with a digital profile have paid a promotional fee.
Wealth managers do not pay a fee to be considered or placed on the final list of Five Star Wealth Managers. The award is based on 10 objective criteria. Eligibility criteria - required: 1. Credentialed as a registered investment adviser (RIA) or a registered investment adviser representative; 2. Actively licensed as a RIA or as a principal of a registered investment adviser firm for a minimum of 5 years; 3. Favorable regulatory and complaint history review (As defined by FSP, the wealth manager has not; A. Been subject to a regulatory action that resulted in a license being suspended or revoked, or payment of a fine; B. Had more than a total of three settled or pending complaints filed against them and/or a total of five settled, pending, dismissed or denied complaints with any regulatory authority or FSP's consumer complaint process. Unfavorable feedback may have been discovered through a check of complaints registered with a regulatory authority or complaints registered through FSP's consumer complaint process; feedback may not be representative of any one client's experience; C. Individually contributed to a financial settlement of a customer complaint; D. Filed for personal bankruptcy within the past 11 years; E. Been terminated from a financial services firm within the past 11 years; F. Been convicted of a felony); 4. Fulfilled their firm review based on internal standards; 5. Accepting new clients. Evaluation criteria - considered: 6. One-year client retention rate; 7. Five-year client retention rate; 8. Non-institutional discretionary and/or non-discretionary client assets administered; 9. Number of client households served; 10. Education and professional designations. FSP does not evaluate quality of services provided to clients. The award is not indicative of the wealth manager's future performance. Wealth managers may or may not use discretion in their practice and therefore may not manage their clients' assets. The inclusion of a wealth manager on the Five Star Wealth Manager list should not be construed as an endorsement of the wealth manager by FSP or this publication. Working with a Five Star Wealth Manager or any wealth manager is no guarantee as to future investment success, nor is there any guarantee that the selected wealth managers will be awarded this accomplishment by FSP in the future. Visit www.fivestarprofessional.com.